Angelica
De La Rosa
Angelica
De La Rosa
Product Designer + Manager, previously @ Flashpoint, Hyatt, Gogo, and Grainger
Product Designer + Manager, previously @ Flashpoint, Hyatt, Gogo, and Grainger
She’s especially good at taking ambiguous needs or pain points, defining the real problem, and then shaping it into an intuitive experience that boosts user engagement and strengthens customer retention.
Matthew Howell
SVP of Product, Flashpoint
I was impressed by the rare combination of raw creative skill and the ability to communicate clearly in any setting. She developed a deep understanding of cybersecurity customers and their needs quickly.
Zachary O'Dell
Sr. Product Manager, Flashpoint
She is a mentor and a leader. She chimes in and guides when other designers are unsure of a path forward. She is very team-focused and builds trusted relationships with PM, Eng, CS, and other teams across the company.
Stacey Fatica
Product Design Director, Flashpoint
Angelica's ability to work with folks of different backgrounds, personalities. and skillsets is at a level I've seldom seen in really talented creators.
Chris Graver
Director of Engineering, Hyatt
Angelica effortlessly created an inclusive and collaborative work environment, where everyone felt valued and driven to achieve their best.
Maya Cheng
Lead Product Designer, Hyatt
She demonstrates incredible initiative and creates order out of chaos. She's intellectually curious and isn't satisfied with just doing her job. She works to get it done right.
Brian Maggi
Founder, Idea Momentum
She demonstrates incredible initiative and creates order out of chaos. She's intellectually curious and isn't satisfied with just doing her job. She works to get it done right.
Brian Maggi
Founder, Idea Momentum
Angelica effortlessly created an inclusive and collaborative work environment, where everyone felt valued and driven to achieve their best.
Maya Cheng
Lead Product Designer, Hyatt
Angelica's ability to work with folks of different backgrounds, personalities. and skillsets is at a level I've seldom seen in really talented creators.
Chris Graver
Director of Engineering, Hyatt
She is a mentor and a leader. She chimes in and guides when other designers are unsure of a path forward. She is very team-focused and builds trusted relationships with PM, Eng, CS, and other teams across the company.
Stacey Fatica
Product Design Director, Flashpoint
I was impressed by the rare combination of raw creative skill and the ability to communicate clearly in any setting. She developed a deep understanding of cybersecurity customers and their needs quickly.
Zachary O'Dell
Sr. Product Manager, Flashpoint
She’s especially good at taking ambiguous needs or pain points, defining the real problem, and then shaping it into an intuitive experience that boosts user engagement and strengthens customer retention.
Matthew Howell
SVP of Product, Flashpoint
She’s especially good at taking ambiguous needs or pain points, defining the real problem, and then shaping it into an intuitive experience that boosts user engagement and strengthens customer retention.
Matthew Howell
SVP of Product, Flashpoint
I was impressed by the rare combination of raw creative skill and the ability to communicate clearly in any setting. She developed a deep understanding of cybersecurity customers and their needs quickly.
Zachary O'Dell
Sr. Product Manager, Flashpoint
She is a mentor and a leader. She chimes in and guides when other designers are unsure of a path forward. She is very team-focused and builds trusted relationships with PM, Eng, CS, and other teams across the company.
Stacey Fatica
Product Design Director, Flashpoint
Angelica's ability to work with folks of different backgrounds, personalities. and skillsets is at a level I've seldom seen in really talented creators.
Chris Graver
Director of Engineering, Hyatt
Angelica effortlessly created an inclusive and collaborative work environment, where everyone felt valued and driven to achieve their best.
Maya Cheng
Lead Product Designer, Hyatt
She demonstrates incredible initiative and creates order out of chaos. She's intellectually curious and isn't satisfied with just doing her job. She works to get it done right.
Brian Maggi
Founder, Idea Momentum
She’s especially good at taking ambiguous needs or pain points, defining the real problem, and then shaping it into an intuitive experience that boosts user engagement and strengthens customer retention.
Matthew Howell
SVP of Product, Flashpoint
I was impressed by the rare combination of raw creative skill and the ability to communicate clearly in any setting. She developed a deep understanding of cybersecurity customers and their needs quickly.
Zachary O'Dell
Sr. Product Manager, Flashpoint
She is a mentor and a leader. She chimes in and guides when other designers are unsure of a path forward. She is very team-focused and builds trusted relationships with PM, Eng, CS, and other teams across the company.
Stacey Fatica
Product Design Director, Flashpoint
Angelica's ability to work with folks of different backgrounds, personalities. and skillsets is at a level I've seldom seen in really talented creators.
Chris Graver
Director of Engineering, Hyatt
Angelica effortlessly created an inclusive and collaborative work environment, where everyone felt valued and driven to achieve their best.
Maya Cheng
Lead Product Designer, Hyatt
She demonstrates incredible initiative and creates order out of chaos. She's intellectually curious and isn't satisfied with just doing her job. She works to get it done right.
Brian Maggi
Founder, Idea Momentum
She’s especially good at taking ambiguous needs or pain points, defining the real problem, and then shaping it into an intuitive experience that boosts user engagement and strengthens customer retention.
Matthew Howell
SVP of Product, Flashpoint
I was impressed by the rare combination of raw creative skill and the ability to communicate clearly in any setting. She developed a deep understanding of cybersecurity customers and their needs quickly.
Zachary O'Dell
Sr. Product Manager, Flashpoint
She is a mentor and a leader. She chimes in and guides when other designers are unsure of a path forward. She is very team-focused and builds trusted relationships with PM, Eng, CS, and other teams across the company.
Stacey Fatica
Product Design Director, Flashpoint
Angelica's ability to work with folks of different backgrounds, personalities. and skillsets is at a level I've seldom seen in really talented creators.
Chris Graver
Director of Engineering, Hyatt
Angelica effortlessly created an inclusive and collaborative work environment, where everyone felt valued and driven to achieve their best.
Maya Cheng
Lead Product Designer, Hyatt
She demonstrates incredible initiative and creates order out of chaos. She's intellectually curious and isn't satisfied with just doing her job. She works to get it done right.
Brian Maggi
Founder, Idea Momentum
She’s especially good at taking ambiguous needs or pain points, defining the real problem, and then shaping it into an intuitive experience that boosts user engagement and strengthens customer retention.
Matthew Howell
SVP of Product, Flashpoint
I was impressed by the rare combination of raw creative skill and the ability to communicate clearly in any setting. She developed a deep understanding of cybersecurity customers and their needs quickly.
Zachary O'Dell
Sr. Product Manager, Flashpoint
She is a mentor and a leader. She chimes in and guides when other designers are unsure of a path forward. She is very team-focused and builds trusted relationships with PM, Eng, CS, and other teams across the company.
Stacey Fatica
Product Design Director, Flashpoint
Angelica's ability to work with folks of different backgrounds, personalities. and skillsets is at a level I've seldom seen in really talented creators.
Chris Graver
Director of Engineering, Hyatt
Angelica effortlessly created an inclusive and collaborative work environment, where everyone felt valued and driven to achieve their best.
Maya Cheng
Lead Product Designer, Hyatt
She demonstrates incredible initiative and creates order out of chaos. She's intellectually curious and isn't satisfied with just doing her job. She works to get it done right.
Brian Maggi
Founder, Idea Momentum
Work
Work
Experience
Experience
Principal Product Designer,
Lead Product Designer
Principal Product Designer,
Lead Product Designer
Flashpoint, Threat Intelligence
Flashpoint, Threat Intelligence
2023-2025
2023-2025
Manager of Product Design,
Lead Product Designer
Manager of Product Design,
Lead Product Designer
Hyatt Hotels Corp
Hyatt Hotels Corp
2019-2023
2019-2023
Senior User Experience Designer
Senior User Experience Designer
Gogo, Inflight Wi-Fi
Gogo, Inflight Wi-Fi
2015-2019
2015-2019
User Experience Planner,
User Experience Architect
User Experience Planner,
User Experience Architect
Grainger, MRO
Grainger, MRO
2012-2015
2012-2015
Education
Education
Master of Design (MDes)
Master of Design (MDes)
Illinois Institute of Technology
Illinois Institute of Technology
Institute of Design
Institute of Design
Visual Communication (BFA)
Visual Communication (BFA)
Indiana University-Purdue University
Indianapolis
Indiana University-Purdue University
Indianapolis
Herron School of Art and Design
Herron School of Art and Design
Skills
Skills
Design Strategy
Design Strategy
Design Workshops
Product Discovery
Product Discovery
Design Systems
Design Systems
Usability Testing
Usability Testing
Flow Diagraming
Flow Diagraming
AI Prototyping
AI Prototyping
Mobile App Design
Mobile App Design
Information Architecture
Information Architecture
Interaction Design
Interaction Design
UX Research
UX Research
Leadership
Leadership
Mentoring
Mentoring
Growth Mindset
Growth Mindset